Shopify Plus Certified Partner · Merlin

Merlin: Are you ready to master Shopify Plus?

At Merlino, we offer custom development, premium design, and conversion optimization to grow your e-commerce business. Entrust your project to Shopify Plus experts.

+45%
Average growth in 3 months
8–12
Weeks to launch
+35%
Conversion rate

Shopify Mastery in Merlino. Global Excellence.

01

Quick Launch on Shopify Plus

Our team will launch your Shopify Plus store in record time. From initial setup to going live, we guarantee a seamless launch in Merlino.

02

Custom Design for Merlin

We design custom interfaces that reflect the local brand. The result is a unique user experience for Merlino customers.

03

Advanced Integrations and APIs

We connect your e-commerce site to ERP, CRM, and marketplace systems. Custom integrations increase Merlino's operational efficiency.

04

Optimized Conversion Strategies

We use data analytics to optimize the purchasing journey. Our strategies increase conversions and average order value at Merlino.

05

24/7 Dedicated Support

We offer continuous technical support, day and night. Our dedicated support team quickly resolves any issues for Merlino stores.

06

Ongoing support

Dedicated post-launch team for updates, performance monitoring, and new features in line with market evolution.

Everything you need
to grow online.

Scalability on Shopify Plus

We designed a headless infrastructure based on Shopify Plus, integrating GraphQL APIs to synchronize catalogs and orders in real time. We configured a CDN caching layer to reduce overall latency, ensuring response times of less than 200 ms even during traffic peaks. We implemented microservices on AWS Lambda to manage complex business logic, maintaining the core shop on Liquid. We continuously monitor metrics with Grafana to detect anomalies before they impact users.

Headless GraphQL AWS Lambda Performance

Custom UX Design

We define a visual language consistent with brand guidelines, leveraging Shopify's dynamic sections components to customize each page without sacrificing performance. We design responsive interfaces based on flexbox and CSS Grid, optimized for Core Web Vitals, with lazy loading of images and videos. We use Shopify Flow to automate usability testing and collect real-time feedback, allowing for rapid iteration. We integrate heatmap analysis tools to monitor scrolling and click behavior, further refining the layout.

Dynamic Sections Responsive Core Web Vitals Shopify Flow Heatmap

Advanced CRO for e-commerce

We implement data-driven conversion optimization strategies, combining advanced A/B testing with dynamic visitor segmentation. We use Shopify Scripts to personalize discounts, bundles, and shipping in real time, maximizing AOV without compromising checkout consistency. We set up automated remarketing funnels using Klaviyo, connected to webhooks to trigger targeted post-abandonment offers. By continuously monitoring metrics like CR, ATC, and RPV, we optimize the purchase journey to increase conversion rates by an average of 20%. Post-test analyses are displayed in customized dashboards for KPI-driven decisions.

A/B Testing Shopify Scripts Klaviyo Conversion Rate

What they say
our customers.

The agency transformed my Shopify Plus store in Merlino in just three months, doubling sales. Thanks to their team, the conversion rate went from 1.8% to 3.4%.

Luca Bianchi

After working with them at Merlino, I saw a 30% increase in average order value. Their technical support was prompt and personalized.

Maria Rossi

The launch of the new collection at Merlino was a success thanks to the SEO optimization provided by the agency. Organic traffic increased by 120% in two weeks.

Alessandro Greco

Dominate the Merlin market by scaling your business on Shopify Plus.

Our Shopify Plus certified experts will launch your store in 7 days. Guaranteed results: fast and secure growth.

Frequently Asked Questions.

Cost varies based on the agency's experience, project complexity, and included services. Monthly rates typically start at €2,500 and can exceed €10,000 for fully customized solutions. It's recommended to request a detailed quote that includes development, design, integrations, and ongoing support.

For a standard project, from requirements analysis to launch, development times range between 8 and 12 weeks. More complex projects, with many integrations or custom features, can take 4-6 months. The agency will provide a detailed timeline with milestones to track progress.

Yes, agencies specializing in Shopify Plus offer complete migration services, including the transfer of your product catalog, orders, customers, and SEO data. They use automated tools and manual review to ensure no data is lost. After the migration, they provide thorough testing and training for your internal team.

Agencies typically offer SEO strategies, PPC campaigns, email marketing, social media management, and conversion rate optimization (CRO). Some also provide content creation, influencer marketing, and data analysis services to improve performance. You can choose a la carte packages or integrated solutions depending on your brand's needs.

Request detailed case studies and contact information from recent clients to discuss their experiences directly. Check reviews on platforms like Clutch, Google My Business, and LinkedIn, and check for Shopify Plus Partner certifications. A reputable agency will have transparency about completed projects and measurable results.

Rooted in everything
the Italian territory

We work closely with the Italian business community, collaborating with organizations like the Chamber of Commerce and municipalities to stay up-to-date on local digital opportunities. Understanding the local market allows us to build more effective e-commerce strategies, tailored to your city's unique needs and ideal customer.

Free consultation

Book a call
with our team.

Speak directly with our certified Shopify Plus experts. In 30 minutes, we'll analyze your store, identify growth opportunities, and present you with a concrete action plan—no obligation.

  • Free analysis of your current e-commerce
  • Personalized Roadmap for Growth on Shopify Plus
  • Development time and cost estimate
  • Answers to all your technical questions
  • No commitment, no cost