Shopify Pricing Plans: Which Shopify Plan Is Best?

An important consideration for your online business or website is how to manage your expenses. Whether you're a new startup or an established brand looking to migrate to a new e-commerce platform, Shopify is a popular e-commerce solution to consider. You want an e-commerce platform that gives you the flexibility and tools you need to manage and grow a successful brand, with plenty of room for growth, and where you can manage your e-commerce business or website with relative ease, with a pricing plan that favors and supports its merchants. If you're looking at Shopify and wondering which Shopify pricing plan is best, this article was written for you.

What is Shopify?

Let's start from the basics. Shopify is an ecommerce platform you can use to create and manage your ecommerce business or website. If you have an ecommerce idea in mind, Shopify is an ecommerce solution that can help you realize your brand's vision, a platform where you can build a sophisticated, professional, fully functional ecommerce store or website from scratch. An industry leader and ecommerce giant in its own right, Shopify dominated the ecommerce software market in the United States as of September 2021, hosting 29% of ecommerce websites. Today, there are more than 1.7 million online stores operating on Shopify websites, with revenue of $5.1 billion in 2020 alone. One of Shopify's most commendable features is that it's an e-commerce platform designed to support online businesses of all sizes, large and small. With Shopify, you can build an online store or website from the ground up, manage products, easily manage inventory, and handle payments and shipping. It's also an excellent solution for brick-and-mortar stores looking to start selling both online and offline at an affordable cost. With Shopify, you can take your online business or website to its full potential. Here are some of the biggest brands and names that use Shopify and Shopify Plus websites as their preferred e-commerce platform and solution:

BBC (US and Canada)

Nescafe

The New York Times

Kylie Cosmetics

Gymshark

These are big brands, but Shopify is also known for being great at supporting small businesses, entrepreneurs, and startups looking to run a business on their own at a reasonable rate. Whether you're a mega online business or a website with an international customer base, a resourceful dropshipper just starting out, or an artisan selling handmade goods online, Shopify websites will meet your needs as one of the most sophisticated ecommerce platforms you can use to build and grow an ecommerce business, with a pricing plan to suit your current stage of business. This brings us to the next question: how much does Shopify cost?

Shopify Pricing Plans

First of all, signing up for Shopify is pretty simple and requires no upfront setup fees. If you're curious about Shopify and want to try Shopify's free 14-day trial, there's no credit card information or upfront cost required. In addition to the free trial, if you decide to commit to a Shopify website, the pricing is affordable, and Shopify contracts renew monthly. Monthly plans on Shopify start at $21 per month and up, and it's important to note that they include transaction fees for each sale from your online store. The cost of Shopify transaction fees is also discussed below. Shopify's percentage ranges from 1.6% to 1.9%, depending on your plan. Here's our guide to Shopify pricing plans to give you an idea of which plan is best for you:

Basic Shopify - €21

Shopify Basic costs €21 per month. With Shopify's lowest fee, you get all the basics you need to create a Shopify website and grow an online business. Shopify Basic lets you sell an unlimited range of products, including two staff accounts to help you manage your business, a blogging engine, an SSL certificate, abandoned cart recovery features, and Shopify Support, a 24/7 service for when you need help with Shopify. With Shopify's basic pricing plan, you'll be able to manage all your products, orders, and customer information from your Shopify admin page. This pricing plan comes with a blogging engine, so you can include blog posts and articles for your customers and to help with SEO. You'll also benefit from a free SSL certificate that will safeguard transactions on your Shopify store. Choose Basic Shopify if: Are you an online merchant looking for a sophisticated, fully functional online store on a budget? With Basic Shopify, you'll already have everything you need to run an online business at the most affordable price. It's ideal for those just starting out and comfortable without some of Shopify's more advanced features. Basic Shopify is attractive because of its lower prices, but still manages to be packed with the best features. At €21 per month, Basic Shopify takes 1.9% of each sale, plus 0.25 cents per transaction.

Shopify Plan - €59

Shopify's Standard plan is a popular choice among Shopify merchants. This pricing option is €38 more than the Basic Shopify plan but offers all the features of the Basic plan with a variety of enhancements and features for your store, including 5 staff accounts for this plan. Additional features include Shopify Standard Reports, which provide more insight into customer behavior and your website's performance. This pricing plan is also great for generating loyal customers, as it also offers gift cards and coupon options for your store. Choose the Shopify Plan if: You own a growing business and expect even greater growth. At this price, you get more features and more advanced tools. The Standard Shopify plan is perfect for online store owners who want to analyze and use customer data to increase sales and build a better, data-driven ecommerce business. If your ecommerce business generates more than €5,000 in revenue per month, standard Shopify pricing is right for you. At €59 per month, the Shopify plan charges an additional 1.8%, or 0.25 cents per transaction.

Advanced Shopify - €289

The Advanced Shopify plan costs €230 more than the Shopify plan. This pricing plan is ideal for scaling businesses that require advanced reporting. The Advanced Shopify plan includes all the features of the €59 Shopify pricing plan plus a host of advanced features, along with the lowest transaction fees. This pricing plan is perfect for merchants with larger businesses that are looking to grow. The benefits of the Advanced plan lie in its advanced Shopify analytics and reporting. With the Advanced plan, you also get up to 15 staff accounts for your company members to perform administrative tasks. Choose Advanced Shopify if: You are an established e-commerce business requiring more staff and are experiencing a high level of e-commerce success with the expectation of further growth. If you're in a phase of anticipated rapid growth, Advanced Shopify comes with the lowest transaction fees and provides deeper business insights with its advanced reporting feature. This Shopify pricing plan provides you with valuable data on your store's performance and customer behavior. If your ecommerce business generates more than €10,000 in revenue per month, Advanced Shopify pricing is for you. At €289 per month, the Shopify plan charges 1.6% plus 0.25 cents per transaction. The fact that Shopify plans renew monthly brings the added benefit of flexibility. For example, if you chose Shopify Basic without much thought about the expected growth of your business and want to opt for other Shopify plans, you can change your plan since most contracts are month-to-month. Your monthly Shopify plan can also be canceled at any time if you wish to start another business in the future.

Good to know: Additional costs

Beyond these standard Shopify pricing plans, it's important to be aware of the potential additional costs of building and running a Shopify ecommerce website. Here are some add-ons and services you might want to factor into your budget as you consider the best Shopify pricing plan for you:

App

87% of Shopify merchants use the Shopify App Store, with an average of at least six apps per Shopify website. Merchants install apps to help them build, customize, and better manage their Shopify website, integrating new services and features they'd like to have on their stores. Apps created by Shopify themselves are generally free, but apps developed and supported by third parties are usually paid. You can explore apps and their monthly fees on the Shopify App Store .

Domain name

A domain name is something that most serious brands and merchants will consider an important business asset to protect, especially in the early stages of setting up an e-commerce website. Without purchasing your own domain name, your store URL will look something like this: (storename).myshopify.com. For branding purposes, most merchants prefer a completely custom URL, without the "myshopify" bit.

Hire Shopify experts

Building an online business sometimes requires some experience, and many store owners turn to Shopify experts to get the professional results they want for their brands. If you're not a developer or don't like spending hours figuring out how to create your own store, you'll likely need help with Shopify. Shopify Experts are designers, developers, and consultants with a track record of success. They aren't Shopify employees; they're trusted third-party agencies and members of the Shopify community who offer valuable services to merchants. Shopify Experts often consist of an agency of developers, designers, and copywriters who can get your store up and running in a month. Shopify experts and agencies help you get your business idea off the ground by tackling the technicalities of building an online store so you can take your mind off coding or troubleshooting and focus instead on developing the soul of your brand. Fees and pricing vary depending on the agency or Shopify experts you choose.

Conclusion

There's a reason Shopify remains one of the fastest-growing e-commerce solutions available. It's a merchant-focused platform with all the features that allow store owners to grow their online stores on a budget that's right for them. Shopify is an e-commerce solution that serves hundreds of thousands of store owners and has managed to meet their various needs and budgets by offering a range of reasonably priced options. Whether you're a new or established brand looking for the best e-commerce platform, Shopify has it all: reliability, security, flexibility, support, scalability, reasonable pricing, and ease of use. Shopify will meet your needs so you can create a fully functional online store with pricing that supports the range of businesses on their e-commerce platform. All you have to do now is choose the right Shopify pricing plan for you and your online business. Frequently Asked Questions about Shopify Plans ‍ 1) How much does Shopify cost? Basic Shopify: Monthly cost: €25, transaction fees 1.9% + €0.25 Shopify: Monthly cost: €59, transaction fees: 1.8% + €0.25 ‍Advanced Shopify: Monthly cost: €289, transaction fees: 1.6% + €0.25 2) Do I have to enter payment details to register? No. You can sign up for a 14-day free trial of Shopify without entering your credit card details or paying an upfront fee. During this time, you can explore Shopify and build your store. After the free trial ends, if you decide to start a store, you'll need to choose a plan and enter your payment information. 3) How long do Shopify contracts last, and can I cancel my account at any time? Shopify contracts are month-to-month and can be cancelled at any time. 4) Can I downgrade or upgrade from my chosen Shopify plan? Yes. You can upgrade or downgrade your pricing plan at any time to a plan that's better suited to your business. 5) Are there discounted plans? Yes. Sign up for an annual or biennial plan to get 10% or 20% off, respectively. ‍ 6) What if I need help setting up a Shopify store? If you need help with Shopify, you can always contact a Shopify agency or Shopify experts to help you build your store. ‍ 7) Is there a limit to the products you can sell? There is no limit to the number of products you can sell, regardless of the plan you choose. ‍ 8) Is Shopify support free? Whichever plan you choose, Shopify Support includes 24/7 live chat, email, and phone support. You can also access Shopify's active community and the Shopify Help Center to learn more about your Shopify website. These services are free.

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