David Olusola

David Olusola

Customer Onboarding Automation with HubSpot, Email Sequences and Team Alerts

Learn Customer Onboarding Automation with n8n

βœ… How It Works

This smart onboarding automation handles new customer signups by:

Receiving signup data via webhook
Validating required customer info
Creating a contact in HubSpot CRM
Sending a personalized welcome email
Delivering onboarding documents after 2 hours
Sending a personal check-in email after 1 day
Sending a Week 1 success guide after 3 days
Updating CRM status and notifying the team at each milestone
It’s designed for professional onboarding, with built-in timing, CRM integration, and smart notifications to improve engagement and retention.

πŸ› οΈ Setup Steps

Create Webhook
Add a Webhook node in n8n with POST method β€” this triggers when a new customer signs up.
Validate Customer Data
Add an IF node to check if email and customerName are present.
Create CRM Contact
Use a HubSpot node to create a new contact, map fields (e.g., split name into first/last).
Send Notifications
Add a Telegram or Slack node to alert your team instantly.
Send Welcome Email
Use an Email Send node for a warm welcome, customized with customer details.
Wait 2 Hours
Add a Wait node to delay next steps and avoid overwhelming the customer.
Send Onboarding Documents
Use another Email Send node to deliver helpful PDFs or guides.
Wait 1 Day & Send Check-in
Another Wait node, followed by a personal check-in email using the customer’s name.
Wait 2 More Days & Send Success Guide
Deliver Week 1 content via email to reinforce engagement.
Update CRM & Notify Team
Use HubSpot to update status and Telegram/Slack to notify your team of completion.

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